Social Media Marketing is one of the best ways to attract quality new patients to your practice. Gary invited his friend Bud Torcom on the Thriving Dentist Show to share the most effective target marketing techniques on Facebook and Instagram.
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Running Time: 63:38 minutes
In this Show Gary and Bud discuss; Bud’s experience on the Facebook Small Business Advisory Council, the concept of micro marketing, why you need to know your marketing ‘persona’, how to use marketing funnels on Facebook and Instagram, how to use ‘pixels’ on Facebook and why these are so important, the best CRM platforms for Dentists, how to set up your CRM as a lead follow up playbook, a powerful discussion of your ‘Relevance Score’ and how to determine an appropriate social media marketing budget. Facebook and Instagram marketing strategies are very effective and this podcast interview will help you gain first mover advantage and dominate your local market. Thanks Bud!
Bud’s website:
www.mazamamedia.com
Gary Takacs
As a dental practice coach, Gary provides guidance for dental professionals on how to create a healthier practice style that lets them deliver excellent patient care while reducing depending on insurance.
More importantly, Gary’s insights are not just based on theory – as a co-owner of a dental practice, he has first-hand experience in making this transformation from a high-volume and low-fee insurance model to a fee-for-service approach that is more sustainable and promotes a patient-centric and financially healthy dental practice, and he is dedicated to sharing this knowledge with other dental practitioners via the popular Thriving Dentist Show!